MANAGING SALES AND MARKETING SKILLS

MANAGING SALES AND MARKETING SKILLS

Building Relationships for Success in Sales

Outcome: This one day workshop will help you teach participants:

• How to use the rules of likeability to their advantage
• The seven influences in forming relationships
• The Johari Window
• Some of Dale Carnegie’s key ideas

• How to communicate more effectively
• How to network

Dynamite Sales Presentations

Outcome: This one day workshop will help you to:

• Identify the key elements of a quality proposal
• Know how to write a winning proposal
• Perfect your first impression, including your dress and your handshake
• Feel more comfortable and professional in face-to-face presentations

Selling Smarter

Outcome: In this one day workshop participants will

• Recognise what is meant by the term “marketing”
• Discover how to use low-cost publicity to get their name known
• Know how to develop a marketing plan and a marketing campaign
• Use time rather than money to market their company effectively
• Understand how to perform a SWOT analysis

Using the Telephone as a Sales Tool

Outcome: This one day workshop will help you to:

• Learn how to warm up your sales approach to reduce your fear of cold calling
• Choose the right environment for telephone selling
• Identify ways to make a positive first impression]
• Identify strategies that help you speak to the decision-maker
• Learn what to say to create interest, handle objections and close the sale
• Generate more leads and repeat business by using the telephone more effectively
• Enhance communication skills, from first impression to closing the sale

Prospecting for Leads Like a Pro

Outcome: This one day workshop will help to:

• Understand the importance of expanding a client base through effective prospecting
• Identify target markets and target companies with the 80/20 rule in mind
• Develop and practice networking skills at every opportunity
• Develop, refine and execute the art of cold calling
• Create a personal prospecting plan to turn leads into clients
• Increase your sales by implementing your prospecting plan

Overcoming Objections to Nail the Sales

Outcome: This one day workshop will help to:

• Identify the steps you can take to build your credibility
• Identify those objections that you encounter most frequently
• Develop appropriate responses when prospective buyers throw you a curve
• Disarm objections with proven rebuttals that get the sale back on track
• recognise when a prospect is ready to buy
• to negotiate